Carmichael’s Tummy Text

Handlettering artist Alison Carmichael has applied her considerable skills to a new medium in an ad for charity The White Ribbon Alliance.

Carmichael, was asked to paint a message on the stomach of a pregnant model by agency Karmarama. It’s part of a campaign for The White Ribbon Alliance for Safe Motherhood which campaigns for more investment for healthcare for women in Africa.

Once Carmichael’s part was completed, the model was shot by Rankin for the final ad (bottom).

For more pictures visit

This entry was posted in Alison Carmichael, Art, Design, Photography, Rankin. Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s